When there is an interesting group of people who love watchmaking and are eager to learn more about it, it is always a pleasure to do something specific for them.

Also, to be the first brand to do this (create a limited edition) was fascinating and that's why we got into it immediately. The Fine Watch Club is a group of very interested connoisseurs who are eager to expand their knowledge of watchmaking. 

The Fine Watch Club is a great initiative to reach out to our customers and talk to them in a different way.

We all have shops and outlets, but this special and privileged approach to our customers is very much in tune with today's world. And I'm sure our customers will really appreciate our limited edition Fine Watch Club. 

Watches are everywhere and do not know borders. Sometimes, they also get people to connect, talk and share stories. So, the idea of an Inernational Club fits perpectly my vision of what watches should be and could bring.

Thanks to the Club, brands can organise specific events that will allow members to gain more tangible knowledge on how the industry works and even discover new aspects.

As an enthusiast and collector, it is the meetings with figures in the industry that have brought the most hapiness for me. It's what the Fine Watch Club brings to its respective members : a unique perspective that will give them a new outlook on the watches they already own or dream to own one day.